WASHINGTON (AP) – A top Apple executive has defended the tech giant’s decision to make Google the default search engine on Apple iPhones and Macs, saying there is no “legitimate alternative.”
Testifying in the biggest antitrust trial in a quarter century, Apple’s senior president of services Eddie Cue said Tuesday that there is “no one better” than Google at helping phone and computer users search the Internet.
The US Department of Justice Google – whose name is synonymous with web trolling – is accused of paying Apple, Verizon and other tech companies to make its search engine the first thing users see when they open their devices.
Google counters that it dominates the market because its search engine is better than the competition — a position that Apple’s Q supported in its testimony Tuesday. Google also argues that users can, in any event, switch to other search engines with a few clicks.
The antitrust case, the largest since the Justice Department went after Microsoft and its dominance of Internet browsers 25 years ago, was filed in 2020 during the Trump administration. The trial began in September. 12 in the US District Court in Washington DC
Before this, the government in the proceedings Behavioral economists Those who examined it found that Google’s default status discourages users from switching search engines, in part because they are reluctant to change underlying habits. And last week the founder of the search engine Dr dakdakgoWhich has about 2.5% of the search market, has found that its company has struggled to compete because of Google’s revenue-sharing deals with Apple and other companies.
U.S. District Judge Amit Mehta likely won’t rule until early next year. If he decides that Google broke the law, another trial will determine how to rein in Google’s market power. The Mountain View, Calif.-based company could stop paying Apple and other companies to make Google its default search engine.